Jacobi Group consists of 3 independent agencies in different areas of integrated marketing and communication:
- Jacobi & Partner S.A.
- Jacobi Relation Marketing
- ComVort / Jacobi & Partner Integrated Communcations S.A.
Each one of them specifically operates in an area of marketing and communication driven by the concept implemented by the group: Integral marketing & communication, nationality and internationally.
This concept analyzes the current situation of the client with the objective to develop the necessary strategies.
Karl Jacobi is chairman of the Jacobi Group.
He founded Jacobi & Partner Ltd in 1984, having arrived in Spain after a career as managing director in many prestigious German businesses.
Jacobi is also the founder and president of ComVort, the largest independent network in the world.
Alongside his role as executive, Jacobi maintains an active presence in events linked to advertising and marketing within Europe.
Jacobi has studied a variety of academic disciplines ranging from Sociology to Visual Communication including Marketing and Psychology. He complements the theoretical approach with distinctive training and the enrichment of skills such as mechanics and carpentry and radio and television technology. This unique combination is evident in his ideas and methodologies; he combines creative ideas with wisdom and puts them into practice.
Jacobi is one of the advertising gurus chosen by the journalist Clemente Ferrer Roselló mentioned in his books Los gurus de la publicidad (The gurus of advertising) and Todos los nombres de la publicidad (All the names of advertising).
ABC newspaper, IPMark magazine and the German publications Frankfurter Allgemeinen Zeitung and Werbern & Verkaufen are counted among the communication media that often request the opinion of Jacobi.